Sweden 26 Jan 2018

Gold Tier in trademark strategy and prosecution

The well-renowned trade journal World Trademark Review conducts an annual ranking of IP law firms. We at Groth & Co is this year yet again ranked with the highest rating, Gold Tier, regarding trademark prosecution and strategy in Sweden.

WTR writes the following about us in its 2017 rankings:

Established in 1869, Groth & Co is one of Scandinavia’s oldest IP firms and it shows in its finely chiselled service. “It offers fantastic value for money and doesn’t compromise at all on quality”, remarks one impressed respondent. The team’s 30 senior IP attorneys have a deep collective reservoir of experience that includes spells working at the EUIPO, the SPRO and even the Korean Intellectual Property Office. This trump card was recently used to assist Praktikertjänst – the country’s largest provider of private health and dental care – on tricky prosecution issues. Mats Lundberg took the lead on this. He runs the trademark practice with a steady hand and also handles all IP queries from the European Parliament. His teammate Helena Perneborg is another perceptive strategist with a “great understanding of the media sector and a pragmatic, business-oriented approach that makes all the difference. She is knowledgeable, efficient and really flexible.”

The ranking, called WTR1000, is the only standalone research directory to focus exclusively on trademark practices and practitioners. Through an extensive research process, conducted by a team of skilled analysts, the guide identifies the leading IP law firms and individuals in 70 jurisdictions around the world.

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